Monday, April 21, 2014

Survey: What Happens to the Chair? #FallsOver? #StopsShort?

Michela Stribling, Program Director, Social Business, IBM

Can a chair have personality? In this case of this chair, the answer is a resounding yes.

One of our latest “Made with IBM” TV commercials stars a cheeky office chair. The spot ends with the chair seeming to race toward a set of stairs, as the music in the background builds to a crescendo. But we never actually see the chair go over the edge. Talk about a cliffhanger!

So we asked ourselves, “What happens to the chair?” And then we thought we’d ask you. Here’s your chance to weigh in:

Does the chair go over the edge? Does the chair stop? Or do you have an even better and more clever suggestion for what happens to the chair? We want to hear from you.

from Social Business Insights Blog


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